Services
Sensory evaluation is a process used to measure, analyze and interpret responses to products as perceived through the senses of sight, smell, taste, touch and hearing. Sensory evaluation methods can provide many benefits to the wine and brewing industries. With proper implementation of test controls, careful selection of panelists, effective training (when necessary), utilization of appropriate methods and statistical interpretation, sensory evaluation provides a basis from which production and certain marketing decisions can be made. The outcome of sensory testing can be used to reduce risks and to assess various methods of enhancing product composition, quality and appeal.
Sensory Evaluation Services (click here for a downloadable .pdf version)
1. Sensory evaluation program development and review
- Establish new program or review existing program
2. On-site training of descriptive analysis panels:
- Screening and selection of panelists
- In-depth training of selected trainees on a variety of company products
- Lexicon development
- Development of reference standards
- Design of functional facilities
- Statistical analysis of sensory data
3. Independent evaluation of wines
- Comparison of your wines versus competitor wines using an un-biased panel of experienced tasters
4. Competitive benchmarking
5. QA/QC sensory training
6. Seminars on sensory evaluation
- Introduction to Sensory Evaluation and Descriptive Analysis
- Wine Sensory Defects
- Sensory Evaluation of Wine for Tasting Room Staff